Turkey’s automotive sector will start the new year with a new brand entering the market. British manufacturer MG Cars will return to the Turkish market, for the first time since the 2000s, with electric cars, according to local media.
A report on Turkish online news site Habertürk on Monday said Doğan Trend Otomotiv, a sister concern of Doğan Holding, will be the distributor of the brand.
Doğan Holding Automotive Group CEO Kağan Dağtekin said they aim to pre-sell MG’s electric SUV model ZS EV online in January and that the first deliveries were set to begin as of May.
He said they want to bring different MG models to Turkey throughout the year and has a sales target of 1,000 units for 2021.
Dağtekin added that they will eventually bring MG’s gasoline vehicles as well. Both gasoline and electric sedan models will be available in the Turkish market in 2022.
The MG is best known for the sportive cars it manufactured during the brand’s earlier years. However, it operated under several automotive groups, including the British Motor Corporation (BMC), British Leyland and Rover.
The British manufacturer, which created a fan base with its open-top sports cars, eventually became a brand that created sportive versions of Rover models.