Early bookings from Europe are boosting the Turkish tourism industry’s morale for the upcoming summer season, according to sector representatives.
Mehmet İşler, deputy chairperson of the Turkey Hoteliers Federation (TÜROFED) told Anadolu Agency (AA) that the bookings will add momentum to the sector, which has been one of the most severely affected by the pandemic.
The COVID-19 vaccine rollouts are also driving hopes for the new year. During 2020, the industry was unable to reach its full potential due to worldwide travel restrictions, flight cancelations and nationwide lockdowns.
Turkey has had significant success in fighting against the spread of the virus and stimulating the tourism industry with its Safe Tourism Certificate, initiated at the very beginning of the emergence of virus cases in the country.
The positive signs from Europe come after similar signs from Russia, one of the main tourism markets for Turkey.
On the European side, Turkey seems to be one of the top choices for German tourists, while the United Kingdom market has also gained momentum.
